New Majesticare site launched

Majesticare are a luxury care homes provider with 17 premier care homes across the UK. We’re proud to have worked with the Majesticare team to create their first online presence.

Specialists in nursing care homes for the elderly, the Majesticare team of registered nurses provide the best possible standards of personal care 24 hours a day, 365 days a year. All Majesticare residential care homes make it their number one priority to look after the health, comfort, and dignity of all its residents. Majesticare also operate a number of specialist dementia care homes which are specifically designed for sufferers to be able to live their lives in the most comfortable way in their own specially created environments.

With an ageing population and the crowded nature of the private sector, our focus has been to bring to life the exceptionally high standards of living and care that Majesticare strive to provide.

We’ve been inspired by the commitment that the Majesticare team show to focusing on the things that matter to residents and their families – from locally sourced ingredients to holding family evenings, to launching a pioneering indoor gardening facility to designing each property to feel like a real home from home.

The site is aimed at prospective residents and their families. The approach we took to content recognises the emotional journey that enfolds when choosing a care home.

Experiencing daily life in some of their care homes and capturing this on film enabled us not only to get a feel for the many unique aspects of each of their properties, but also allowed us to create a truly authentic photographic representation of each place and the people. We created content using language that was professional but warm and engaging – all to help the user feel comfortable with the subject matter and feel motivated to want to find out more.

“I am delighted with the Majesticare website, it exudes the feeling of care and quality that is generated throughout our homes by our dedicated staff teams.

I have been very impressed with the team at Jupiter, their attention to detail, availability to hand hold and desire to deliver a top quality product has provided us with an exceptional web site that is representative of the standards that we aspire to deliver.

They have clearly placed us head and shoulders above our competitors and portrayed a care organisation as we believe it should be.” Managing Director, Erica Hart.

The site will play a key part in raising awareness of the brand and driving enquiries and initial visits.

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